Marketing & Sales Leader for Two Inc. 5000 Brands (2013-2015 & 2017-2020)More About Scott
Through working with hundreds of brands across my ad agency experience, I ran into the same problem while working on almost every account. I didn't have the technical resources to collect and analyze client data in a way that allowed for real data-driven strategy.
I started Arrows Up because I recognized the opportunity to reimagine what a marketing company should look in a world run by AI and machines. Building around data scientists and software developers would give our strategists the data they need to do marketing the right way.
There is nothing more rewarding than uncovering a hidden insight that leads to a growth breakthrough for a client. As a marketer, it feels awesome to see the work you do turn into real, measurable results that not only improve a business, but a person's life.
At Arrows Up, I'm responsible for sales, developing growth strategies, examining data, and communicating with partners.
At home, I'm responsible for collaborating with my wife to spoil our dogs, Eddie and Ella. For fun, I love golf, food (all of it), horror movies, football, and comedy.